New Delhi: Diageo India’s chief advertising and marketing officer Deepika Warrier is about to step down after a three-year stint on the firm. Ruchira Jaitly, at present EVP and portfolio head, advertising and marketing, on the firm is about to succeed Warrier, the corporate stated in a press release.
“July 31, 2023, is my final day at Diageo, and Ruchira Jaitly will take over because the CMO for Diageo India efficient August 1, 2023,” Warrier stated.
Warrier joined Diageo India in 2020 from packaged meals and drinks firm PepsiCo India to guide the advertising and marketing perform on the maker of Smirnoff vodka and Johnnie Walker scotch whiskey.
As CMO, Warrier oversaw advertising and marketing and innovation for Diageo India’s alcohol and beverage portfolio. Previous to becoming a member of Diageo, she spent 20 years with Pepsico, the place she was instrumental in driving strategic improvement, innovation, model fairness enhancement and useful resource allocation throughout a spread of drinks, and juice-based drinks. At PepsiCo, Warrier held positions, together with that of the MD & CEO at NourishCo Drinks, Vice-President, vitamin class for PepsiCo India in addition to PepsiCo AMENA (Asia, Center East and North Africa), primarily based out of Dubai and because the CMO for PepsiCo India, the place she dealt with a portfolio of over twenty manufacturers manufacturers together with Lay’s, Kurkure, Quaker Oats, Pepsi, Mountain Dew, amongst others.
Previous to PepsiCo, Warrier labored in firms like, Gillette, Ogilvy and Mather and Britannia Industries. An alumnus of the Indian Institute of Administration, Bangalore, Warrier additionally holds an honours diploma from Woman Shriram School, Delhi College.
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Up to date: 12 Jun 2023, 12:51 PM IST