HDFC Financial institution Takes This Massive Step To Increase Consciousness On Fraud Prevention


oi-Vipul Das


HDFC Financial institution Ltd. introduced the graduation of the second version of its “Mooh Band Rakho” marketing campaign in help of Worldwide Fraud Consciousness Week 2021, following the outstanding success of the primary version in 2020. The financial institution seeks to lift consciousness about all types of scams and the necessity of getting your mouth closed to fight them by this marketing campaign.

The financial institution has stated in its official announcement that “it is going to be conducting over 2,000 workshops within the subsequent 4 months throughout the nation to assist clients perceive how they’ll safeguard themselves in opposition to monetary fraud. The marketing campaign reminds clients that there are various conditions during which it’s higher to not disclose info, particularly relating to banking particulars. Particular focus is being given to the youth section, the place the financial institution will likely be focusing on Senior Secondary Colleges & Faculties in order that the notice is ingrained.”

HDFC Bank Takes This Big Step To Raise Awareness On Fraud Prevention

Dr. Ok. Rajeswara Rao (IAS), Particular Secretary, NITI Aayog, inaugurated the “Mooh Band Rakho” marketing campaign throughout a digital occasion on November 15, 2021. Retd. Lt Normal Dr Rajesh Pant, Nationwide Cyber Safety Co-ordinator, Authorities of India, and Mr. Sashidhar Jagdishan, MD and CEO, HDFC Financial institution, have been additionally current on the ceremony.

HDFC Financial institution has additionally claimed in its official announcement that “Digital frauds have undergone a sea change for the reason that starting of the pandemic. Immediately’s fraudsters have gotten extra subtle to be able to acquire individuals’s belief. Many of those frauds are actually being perpetrated throughout weekdays and dealing hours to trick clients into believing that the calls and affords are contractual. A fraud dispute time evaluation by HDFC Financial institution revealed that within the first three months of this monetary 12 months, 65-70% of cyber frauds occurred between 7.00 AM and seven.00 PM. Additionally, fraudsters should not focusing on senior residents solely. HDFC Financial institution’s evaluation additional revealed that 80-85% of the affected clients have been within the age group 22-50, and supposedly belonged to the extra tech-savvy age bracket.”

Consequently, HDFC Financial institution’s Mooh Band Rakho marketing campaign this 12 months is encouraging clients to undertake a promise to not disclose confidential banking particulars with anybody. The financial institution launched the marketing campaign to coincide with Worldwide Fraud Consciousness Week 2021 that runs from November 15 to November 21, a world drive to scale back the results of fraud. HDFC Financial institution will participate for the third 12 months in a row.

“Digitalization affords clients unparalleled comfort and entry to banking companies. With these conveniences comes numerous dangers of cyber frauds as properly. The fraudsters are consistently on the prowl searching for gullible clients. It’s essential to be at all times alert and aware of speaking and chatting with strangers. Prospects want to guard their wealth and financial savings by following sure hygiene guidelines. For instance do not decide up unknown calls; Do not click on on SMS and mails from strangers. Do not share OTP, card numbers, passwords or PINS and so on.,” stated Sashidhar Jagdishan, MD & CEO, HDFC Financial institution. “At HDFC Financial institution we’re consistently updating our know-how, processes and programs to mitigate rising cyber safety threats. Creating consciousness is a essential step on this journey and we’re subsequently delighted to launch the Mooh Band Rakho marketing campaign to teach individuals on how one can maintain their mouth shut about their private and monetary info and in doing so, maintain their account protected.”

“Making certain the protection and safety of monetary info of most of the people has been a trigger near my coronary heart. Unscrupulous components have at all times preyed on the weak. I hope these workshops will bridge the gaps in info that give rise to such vulnerabilities and assist maintain extra financial institution accounts protected,” stated Dr. Ok. Rajeswara Rao (IAS), Particular Secretary, NITI Aayog.

“With over 1.1 billion telephones and greater than 700 million web customers in India, cybersecurity is a necessary service right now. The cybersecurity panorama within the nation is quickly altering and there’s a rising want for stronger collaboration between the private and non-private sectors to protect in opposition to consistently rising threats. The Mooh Band Rakho marketing campaign by HDFC Financial institution is an effective step on this route and I’m completely satisfied to be current on the launch of this marketing campaign ,” stated Lt Gen Dr Rajesh Pant, Nationwide Cyber Safety Coordinator, PMO, Authorities of India.

Necessary notes from HDFC Financial institution for most of the people together with financial institution clients

  • HDFC Financial institution or another financial institution won’t ever ask in your OTP, NetBanking/MobileBanking password, Buyer ID, UPI PIN for deferring your EMI funds.
  • Please don’t share any confidential particulars with anybody over telephone, SMS, Electronic mail

Safe Banking suggestions by HDFC Financial institution

  • Don’t click on on unknown hyperlinks in messages, social media posts
  • Don’t share PIN, passwords, financial institution particulars with anybody.
  • Maintain your financial institution knowledgeable while you change your handle, contact quantity or e-mail ID.
  • An HDFC Financial institution consultant will name you if any suspicious transaction is observed in your account / card. The financial institution will name from telephone quantity – 61607475.
  • All the time save your regional telephone banking quantity in your contacts checklist, which can assist in case of emergencies when your card is misplaced or stolen otherwise you get a suspicious transaction
  • You may report suspicious transactions by calling HDFC financial institution on 61606161 or on toll-free quantity – 18002586161 to succeed in HDFC Financial institution’s Telephone Banking Or Nationwide CyberCrime Helpline Quantity 155260 for 8 states
  • Don’t conduct banking transactions out of your cell, pill, laptop computer, when it’s linked to public / free Wi-Fi, which is open and subsequently unsecured.

Fundamental safeguards, equivalent to not clicking on unfamiliar hyperlinks and sharing card particulars, CVV, expiration date, and OTP NetBanking/ MobileBanking Login ID & Password by telephone, SMS, e-mail, and social media, can help you to maintain your cash safe and counter banking frauds or scams.

Story first printed: Thursday, November 18, 2021, 11:09 [IST]

Supply hyperlink